About us

About us

We are a passionate team led by Heriberto Libeer Laurence, a professional with more than 30 years of experience in the world of technology and computing.


  • Work experience:


With a solid track record in leading companies such as Superlatam Chile and Miami, Avnet Chile, Bellmicro, Hitachi DS, Cientec, NEC, Packard Bell, Hewster, Sisteco, and Casio, Heriberto has distinguished himself as a technical consultant and solutions manager. His experience ranges from optimizing operations to technological leadership in various companies.


  • Education and Training:


Heriberto is an electronics execution engineer, with continuous training that includes training in systems, sales and emerging technologies.


  • Personal information:


At 65 years of age and a life dedicated to computing, Heriberto is Chilean, married and father of seven children. His commitment and dedication are the basis of his successful career.


  • Goals and objectives:


As a computer professional, Heriberto seeks to be aligned with the dizzying evolution of IT technologies.

  • Others:


In addition to his work experience, Heriberto enjoys projects in electronics, multimedia development, and has a passion for cinema, music and reading. Part-time DJ, don't hesitate to contact him if you need music for an event.


The commercial area is led by Herbert Libeer, with over 15 years of experience in public relations. His profile is as follows:

Professional Profile:


Herbert has developed a wide range of skills throughout his career, starting in hospitality with a degree in Hospitality and Tourism. He has led projects in companies such as Turisvino and Chile Events, enhancing the international presence of Chile and its products.


During his time in New Zealand, he led a kiwi orchard, learning to manage multicultural teams. Subsequently, at Latam Airlines, he rose to the executive class, standing out for significantly improving the NPS Score on most flights.


Between 2020 and 2023, he was Operations Manager at Importclub Chile, leading all operational and administrative areas. Since late 2023, as Commercial Manager at SuperLatam, he has opened new business opportunities and markets for emerging products.


Skills and Training:


With experience in sales, logistics planning, and public relations, Herbert is well-prepared to face any challenge. He speaks English, Portuguese, French, and Spanish, which allows him to navigate in a globalized environment.

Personal Information:


Herbert is Chilean and Belgian, 40 years old, and enjoys skiing, Warhammer, and video games.


Join us and discover how Super Latam's experience and dedication can contribute to the success of your company.